PPC & Google Ads Management
PPC and Google Ads management for businesses in Pakistan and worldwide. Search, Shopping, Performance Max, Display and YouTube campaigns focused on leads and sales.
What is PPC advertising?
PPC (pay-per-click) is a form of online advertising where you pay only when someone clicks your ad. Google Ads is the most popular platform, showing your ads on Google Search, Google Maps, YouTube, Gmail and thousands of partner websites. You choose the location, audience, schedule and budget, and you can measure exactly what each ad brings back.
What our PPC management service includes
Google Search ads
Ads for people actively searching for your product or service.
Google Shopping and Performance Max
Product ads for online stores, powered by your Merchant Center feed.
Display and YouTube ads
Visual and video campaigns for awareness and remarketing.
Keyword research and negative keywords
Finding buyers and blocking wasted clicks.
Ad copy and testing
Multiple versions tested to improve click-through and conversion rates.
Landing page recommendations
Changes that help visitors take action after they click.
Conversion tracking
Google Analytics 4, Google Tag Manager and call or form tracking so you know what works.
Budget and bid management
Smart bidding setup and weekly control of your spend.
Remarketing
Reaching visitors who did not convert the first time.
Clear reports
Cost per lead, cost per sale, return on ad spend and recommendations.
Why PPC matters
PPC gives you speed and control. You can switch on a campaign this week, target a particular city or country, and pause or scale it as results come in. It also pairs well with SEO: ads bring immediate traffic while your organic rankings grow, and data from ads shows which keywords convert best.
Our PPC process
Goals and budget
We define what a lead or sale is worth and set a realistic test budget.
Research
We study keywords, competitors and your best audiences.
Campaign setup
We build structured campaigns, ads and tracking.
Launch and learn
We monitor closely in the first weeks while the system learns.
Optimization
We refine keywords, ads, bids, audiences and landing pages every week.
Reporting
You see what you spent and what it earned.
PPC for Pakistan and worldwide markets
We manage campaigns that target Pakistani cities such as Karachi, Lahore and Islamabad, and campaigns that target the USA, UK, UAE, Saudi Arabia, Canada and Australia. Each market needs its own keywords, language, ad schedule and bidding approach. We also create campaigns for Pakistani exporters and service companies that want leads from overseas buyers.
Who should use Google Ads?
Local service businesses, clinics, schools, real estate agencies, online stores, software companies, B2B suppliers, exporters and event organizers all use Google Ads successfully. It works best when you have a clear offer and a website or landing page that makes it easy to contact you or buy.
Common PPC mistakes we fix
- Running broad keywords without negative keywords
- Sending all traffic to the homepage instead of a focused landing page
- No conversion tracking, so nobody knows what works
- Letting automated settings spend the budget without supervision
- Ignoring mobile users and call tracking
- Stopping campaigns too early, before enough data is collected
Signs you need PPC management
- You spend on Google Ads but cannot see which clicks become customers
- Your cost per lead keeps rising
- Your ads show for irrelevant searches and waste budget
- Your landing pages do not match what the ads promise
- You have never set up proper conversion tracking
What to expect in your first 90 days
Days 1 to 30
Account audit or fresh setup: goals, tracking, keyword research, negative keywords and campaign structure.
Days 31 to 60
We launch and test ads and landing pages, then trim wasted spend and move budget to what works.
Days 61 to 90
We scale the best campaigns, improve conversion rates and report cost per lead in clear numbers.
What affects the cost?
There are two costs: the ad spend you pay to Google, and our management fee. Ad spend depends on your industry, location and competition. We help you choose a sensible starting budget and scale only what is profitable. Our fee is separate and clearly stated.
What our clients say about us
Read real Google reviews from businesses we have worked with.
Your Google reviews will appear here.
Frequently asked questions
How much should I spend on Google Ads?
It depends on your industry and market. We recommend a test budget that gives enough data to judge results, then scale what works.
Do I pay you or Google for the ad spend?
Ad spend is paid directly to Google from your own account. Our management fee is separate.
How quickly will I see results?
Ads can bring traffic within days. It usually takes a few weeks of testing to reach strong performance.
Will I own my Google Ads account?
Yes. The account is yours, and you can see all data and reports at any time.
Can you manage Facebook and Instagram ads too?
Yes. See our social media marketing service for paid campaigns on Meta, TikTok and LinkedIn.
Can PPC and SEO work together?
Yes. Ads bring quick results and data, while SEO builds long-term traffic. Together they often give the best return.
What is a good conversion tracking setup?
It records calls, forms, WhatsApp clicks and sales as conversions, so the account can learn from real results instead of clicks alone.
Do you also build landing pages?
Yes, or we guide your team. Ads often fail because of weak landing pages, so we treat the page as part of the campaign.
What are negative keywords?
They are searches you do not want your ads to show for, such as free or jobs. They protect your budget from wasted clicks.
Want leads this month?
Request a free Google Ads review. Related services: SEO and landing page design.
Get a free quote →